C A M P A I G N
Prime Delivery
The challenge for this refresh of the Prime Delivery and Pickup campaign? Communicate a convenience fueled by Amazon while staying true to Whole Foods Market’s organic roots. The solution? Instead of literal (and expected) photography that shows drivers and grocery bags we created a whimsical, abstract depiction of the service starring our vibrant produce.
How to Shop Video
A key part of the refresh of our pickup and delivery campaign was to communicate how to shop quickly and clearly. The Whole Foods Market voice, hand-drawn animation and colorful produce combine to bring a digital experience to life our way.
